Biggest festival in the year

For centuries, Deepavali or Diwali is celebrated in India with lot of spirit and excitement. One of the reasons for its importance as a festival is that Diwali marks the beginning of a new year as Diwali is the last day of Hindu calendar, and the next day is New Year. In India, almost all major festivals are associated with mythology, and Diwali is no exception. According to Hindu epic Ramayan, on this day, Lord Ram came back to his native Ayodhya after killing demon king Ravan, ending the era of evil and wickedness in this world and established an ideal state (Ram Rajya). Thus, from darkness (evil) to light (goodness), Diwali became the festival of lights, new beginning, happiness and prosperity.

Make your Diwali the best one by celebrating it with friends and families. People are happy during Diwali festival as they observe 5 days holidays so that they can rest and enjoy their Diwali festival. During Diwali people wish all a great year ahead and go to each others’ house with sweets or gifts and convey their best wishes. Children too love Diwali as they get holidays in schools, they can fire crackers and eat delicious sweets and chocolates during this festival.

Diwali History

It is said that Lord Ram defeated Ravan and came back to Ayodhaya after 14 long years back to his throne as a king. On this occasion, Diwali is celebrated. Though the story of Diwali history is long a short briefing can help you understand on why this festival is celebrated. On this day people light their homes with diyas and candles so that their lives are filled with brightness and happiness.

Deepavali festival is celebrated with charm. People come out of their homes and burst crackers before the day of Diwali, send lovely gifts to their friends and families staying abroad. Deepavali festival is a festival of lights so all Gujarati ladies on this day wear a beautiful sari with good work done on it; do Laskhmi Pooja and light diyas and candles at their homes as a mark of Diwali celebrations. They make varieties of food items and send them to their neighbours and friends as good wishes, and to be original this year you can search for Indian festival wishes and quotes online and find some really beautiful and unique wishes and quotes. For all those who are staying abroad can also celebrate Diwali by sending gifts and hampers to India as a token of love for their near friends and families.

Even children love to celebrate this festival as they get 15 to 20 days holidays in schools and colleges. We find them enjoying Diwali with their friends on streets by bursting crackers, eating sweets and chocolates, going out for movies. They also exchange gifts with their friends during Diwali.

Diwali Festival

As Diwali is approaching, all stores and shopping malls will be filled with items at fabulous discounts. You can choose the best Diwali gifts on this Diwali and send them to your friends. Diwali gifts can be in the form of hampers, combos or even bouquets. No matter whatever gifts you send, your gifts should reflect your love and affection. If you have grandparents at home and want to gift them something, you can send them idols of Gods and Goddesses carved on silver and gold coins so that they can do Pooja daily and remember you. If you are busy with your daily schedule, you can search for Diwali gifts online from any Diwali shopping portal and send them to India or abroad.

Marketing Business Consulting

All of us have heard of marketing professionals. Some of us have even worked as marketing professionals ourselves. And some of us have probably heard of marketing agencies. But how many of us can, in all honesty say that we have heard of the term marketing consulting? I for one hadn’t. Of course I had heard of consultants and IT consultants to be more precise, but I had never before heard about marketing consulting as a field and what’s more, hadn’t the faintest idea who would be involved in such an activity.

Ever since we entered the information technology age, marketing a product or service has become a complicated business by itself. Which is why in the global marketplace of today, we have what are known as marketing consultants, such as Gabriel Bryan. Gone are the days when the company that manufactured the products did the marketing themselves. Nowadays, more and more companies make use of the services of specialists in marketing consulting who not only advice the company on the right strategy to pitch their products, but also enable them to enter newer and more evolved markets.

This was a trend that was waiting to happen. The product sphere has become highly specialized. If companies want to retain their edge in making better and better products, they need to concentrate on research and development activities. If funds are being diverted to research and development activities, that leaves precious little time, money and effort for actual marketing activities. But the reality of business being what it is, unless a company markets its products, it will be unable to generate the revenue that sustains it. This is where professional marketing consulting companies enter the picture.

Traditional logic demands that the marketing consulting activities of any company remain within its fold. But earlier in the last century, some shrewd manufacturers realized that if they were able to outsource the burden of marketing to specialists, that would leave them free to manage their core competence – which is making the product.

Today, marketing consulting companies are a part and parcel of our everyday lives. Most of us, especially the common consumers may not realize it, but marketing consulting companies are the ones who sell us the products that we use in our everyday lives. This leaves manufacturers free to make better products. And enables the marketing consulting companies to sell these wider and better range of products. Everybody benefits. Which is why the unconventional partnership grows stronger by the day and continues to thrive despite the apparent lack of business common sense.

And marketing consultants, such as Gabriel Bryan marketing consultant, continue to expand the scope of their services each day. From being simple outfits specializing in the marketing of goods and services, they have today grown to become companies that harness the power of technology to make marketing more of a science than an art. But as everyone benefits, nobody is going to complain.

In traditional marketing, for long people believed that if the product was good, it sold itself. This changed when it was observed that a few salesmen with the right ideas were able to sell a whole lot more than all the others put together. Thus was born the field of marketing. Soon, manufacturers discovered that marketing activities took up a whole lot of their time, leaving them with precious little to do research and development. Thus, they began to seek outsiders who could do their marketing for them. These outsiders were pure play marketing consultants. And the one reason they were hired and paid highly is because they came armed with several years of knowledge and acumen that they could use to enhance the profits of their pay masters.